Spend the day relaxing on a pristine beach on this full-day outing to Negril. You'll have a whole seven-mile-long band of golden sand to pick the perfect spot on, where you can sunbathe, swim, try water sports, or simply get stuck into your book. Then, you'll head to Rick's Café, the first restaurant of its kind on the West End Cliffs. Here, you'll have an unbeatable view of the Caribbean sunset – and you might even see some fearless cliff divers plunging into the sea, as well.

Seven Mile Beach and Rick's Café
- Relax and swim on Seven Mile Beach
- Visit one of the area's most iconic restaurants, Rick's Café
- Watch a Caribbean sunset from a clifftop location
Insurance
Admission fees
Welcome drink
Transport
Escort
Driver
Guide
Entry to Rick's Café
- Welcome drink included upon arrival to Seven Mile Beach. No other drinks or food are included.
- We do not recommend diving or jumping off the cliffs.
- There is no guarantee to see the sunset as this depends on weather conditions.
- This tour requires a minimum of 10 participants.
- Children must be supervised by an adult (over 18 years) at all time
- Bring bathing gear and sunblock
- Bring insect repellent
- Bring a towel
- Bring a hat
- Bring money for extras or gratuities
What people say about this experience
Based on 183 reviews from verified customers
Review categories
Staff
4.3/5
Value for money
4.1/5
Service
4.3/5
Safety
4.3/5
Stacey
From United Kingdom - August 2025Solo traveller
Excellent
Overall rated5/5
The tour guide was phenomenal she knew everything explained all areas really well talked about the history of Jamaica and answered all questions aske ...
No
From United States of America - August 2025Travelled as a couple
35 - 44 years old
Excellent
Overall rated5/5
Brilliant day food and drinks prices disgusting
Cookie
From United States of America - August 2025Travelled with family
25 - 34 years old
Great
Overall rated3/5
13 hr day - far too much time in the coach which was incredibly uncomfortable, had too many “rest breaks” -ie stopping to shop and no choice over loca ...
Paul
From United Kingdom - August 2025Travelled as a couple
25 - 34 years old
Excellent
Overall rated5/5
What we enjoyed was the journey to our destination the tour guide kevin was very informative about our surroundings and kept the whole bus entertained ...
Sonia
From United States of America - July 2025Travelled with a group of friends
45 - 54 years old
Excellent
Overall rated5/5
The guide was great, so Entertaining on a long journey, The beach was lively and Rick's cade was quite the experience.
Chloe & Danny
From United States of America - July 2025Travelled with family
18 - 24 years old
Excellent
Overall rated5/5
Kevin had great energy and we had a wonderful day out in Negril. 10/10 service
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